What do modern borrowers really expect from lenders today?

Borrower expectations have shifted. Speed and access still matter, but today’s consumers are equally driven by trust, flexibility, and protection. As financial stress becomes more common, borrowers want lenders who provide clarity, reassurance, and support throughout the entire credit journey—not just at origination. This session explores how lenders can design products, underwriting, and servicing models around real borrower needs, and what it takes to build experiences that feel stable, transparent, and human.

Takeaways:
• Why stability, transparency, and clear safety nets are becoming top borrower priorities
• How digital borrowers evaluate lenders beyond interest rates—across UX, reassurance, and flexibility
• How understanding borrower stress can inform underwriting, product design, and bundling