Panel: Using Connected Commerce to Unlock New Revenue Streams for Banks
Connected commerce is emerging as a transformative force for banks, offering new ways to generate revenue. In this session, we will explore how banks are leveraging connected commerce to create marketing channels for SMB and enterprise customers. By utilizing granular customer data, banks can surface hyper-tailored ads, generating revenue from attributable sales or traffic. This panel will demonstrate how connected commerce can serve as a future model, particularly as traditional revenue streams face pressure. Join this panel to learn strategies for integrating connected commerce into your business model and unlocking new revenue streams in a competitive financial landscape.
Monday 10 March 2:30 PM - 3:10 PM Bellini 2001A - 2101B
Connected commerce is emerging as a transformative force for banks, offering new ways to generate revenue. In this session, we will explore how banks are leveraging connected commerce to create marketing channels for SMB and enterprise customers. By utilizing granular customer data, banks can surface hyper-tailored ads, generating revenue from attributable sales or traffic. This panel will demonstrate how connected commerce can serve as a future model, particularly as traditional revenue streams face pressure. Join this panel to learn strategies for integrating connected commerce into your business model and unlocking new revenue streams in a competitive financial landscape.
Bellini 2001A - 2101B US/Pacific
Speakers
VP, Product, Enterprise Payments, Huntington Bank
Head, Digital Commerce, TD Bank
SVP, Head of North America Visa Commercial Solutions, Visa
MD, Global Head eCommerce Solutions, Citi
