Georgina Merhom

SOLO CEO & Founder

Georgina is the founder of SOLO, the first collaborative data-sharing network enabling compliant customer data reuse and monetization across financial services, covering 100 million end-customer profiles within its first 100 days of launch. Georgina began her career at the G7 & G20 Information Centre, later training as a data scientist and investigative analyst in cybersecurity where she developed algorithms to detect illicit activity on the dark web, an experience that shaped her perspective on networked data integrity and transparency. 
 
Before SOLO, she founded Zivmi, a cross-border payments and invoice-factoring platform for unbanked freelancers, later acquired by a bank. Through these experiences, Georgina recognized the structural inefficiencies in how customer data is collected, shared, and used throughout financial services. She founded SOLO to build the industry-governed architecture for customer-consented, auditable, and incentivized data exchange— a truly collaborative ecosystem where data consumers and providers can scale trust, reduce redundancy, and unlock new sources of value.