Laura Menken
SVP, Head of Digital Payments and Mobile PNC Bank
Laura Menken is a senior executive in digital banking and payments, currently serving as SVP and Head of Retail Digital Payments and Mobile App at PNC Bank. She has led product and payment innovations across some of the world’s most influential financial and technology companies including American Express and Apple, where she worked on building and launching the Apple Card.
In addition to Apple and American Express, she has run product across the fintech ecosystem from digital payments (as SVP at Early Warning, handling Zelle and the Paze Wallet) to microfinance (as the Sr. Product Director at Acorns) to blockchain and stablecoins (as Head of Product at TrustToken). Her work reflects a rare end-to-end view of how money is stored, moved, and experienced in the digital age.
2026 Agenda Sessions
Is Customer Data an Asset or a Liability?
The role of data as an asset vs. liability depends on the outcomes it generates. If your data fuels a decision that harms someone who can't see it or correct it — that's a clear liability. If it's quietly benefiting a competitor's AI model — is it a liability? The panel will explore what it actually takes for data to land on the right side of the ledger.
Takeaways:
• Learn how to translate data into business outcomes — ROE, growth, and defensibility — and what it costs when you can't.
• Understand the regulatory and governance frameworks that exist today as automated decision environments and personalization grow.
• Learn how existing data licensing and IP Frameworks could serve as blueprints for building a more accountable data supply chain.
Wednesday 01 April 09:35 - 10:15 Banking
Compliance & Regulation
Data & Personalization
Security & Fraud
Takeaways:
• Learn how to translate data into business outcomes — ROE, growth, and defensibility — and what it costs when you can't.
• Understand the regulatory and governance frameworks that exist today as automated decision environments and personalization grow.
• Learn how existing data licensing and IP Frameworks could serve as blueprints for building a more accountable data supply chain. Banking US/Pacific
